I’m Brad Gerick, a digital strategist focused on organic audience growth. I specialize in Google Analytics 4, SEO, social media and content creation. I have consulted for more than 100 organizations across five continents from SaaS startups to local news websites. I have also appeared on various panels, including for the Associated Press.
I moved in early 2023 to Nashville after five years in Barcelona, where I met my wife, Georgina. I’m the head of content for BluWave.
I previously lived in New York City, where I was the audience development director at (now-defunct) DNAinfo. I oversaw social, search, email, analytics and partnerships in NYC and Chicago. Prior to that, I was the New York Daily News director of social media, leading a team of seven. And before that, I ran social media at Patch after serving as a reporter and editor in Maryland, where I grew up.
I studied journalism and got my MBA at Mount St. Mary’s University. I was also MVP of my Division I golf team, edited the school newspaper and was class president, among other things.
I’m a Christian, bread baker, cookie maker and coffee snob who enjoys reading, writing and walking across town while listening to podcasts on 2X speed.
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